Empathy: the human connection to patient care

This promotional video for the Cleveland Clinic is beautifully judged. Interesting that there is no voiceover. A good example of

Embrace life

This is our favourite video. A transcendent example of the principle that, if you want to get someone to do something, shouting at them, scaring them, revolting them, even,

The power of music

This ad for Milton Keynes ran on British television in the seventies. Cut to varying lengths depending on when it was run, this is the complete version, a treat for late

The power of words

The film eloquently and compellingly makes the point, “it’s not what you say, it’s the way you say it”.