Stories are memorable in ways that dry factual statements aren’t, particularly when you need to remembered in a crowd and other people are listening to other people telling
When I encounter resistance to this phrase (which is surprisingly often) it is usually, I feel, because people misunderstand it. It’s almost as if they think it means “not
To be honest, this might be better titled, What to do to reduce the risk of projects failing. It's a very brief summary in response to the interesting work done by the
Traditionally, small businesses have adopted many ways of getting clients: advertising (whether print, posters, radio), cold calling, direct mail, and networking among
1 You need to adopt a coaching approach to finding out what the prospect really needs. You don’t have to be a coach, but you need to ask the sort of questions a coach would.
Creating a “facilitating environment” is a key component of leadership. And, as I suggest leadership is an approach, an attitude, rather than a job description, it is