For anyone to refer their contacts—possibly close business partners or friends—to your business, they will have to have a certain minimum level of awareness of you and your
There are many structures that story-tellers can use. But some structures are more useful than others for the purpose of networking. Here is one that works.
Many businesses that think they provide customer services just don't get it. They think that service begins and ends in the interactions they have with their customers,
Stories are memorable in ways that dry factual statements aren’t, particularly when people are listening to a number of other people for the first time all telling them what
Bids and tenders are often essential to get a client, particularly in large projects Yet many are quite simply not up to the job, let alone being actually compelling.
All businesses need to be aware of the power of networking and advocacy as a means of obtaining clients. Often, it is the most productive use of businesspeople’s limited time